We are prone to believing that outcomes will have stronger emotional impacts on us than they often do. This state of expectation, or impact bias, highlights why anticipation of an event is a much more palpable emotion than the event itself. The impact bias can lead to behaviors that make us less content despite our best efforts for happiness.
Let’s learn more about how to recognize this bias and make better decisions for our future.
Continue reading “The Anticipation Of The Thing Is Greater Than The Thing”